This application is a competitive analysis tool designed to help users manage and evaluate their competitive landscape. It allows users to input and track data about competitors, including their strengths, weaknesses, opportunities, and threats, as well as various performance criteria. The app provides a structured way to analyze competitors through features such as a competitor grid, feature comparison matrix, SWOT analysis, gap analysis, and insights report. To use the app, users can add competitors by filling out a form with details such as company name, description, website, market share, revenue, number of employees, and founding year. Users can also rate competitors based on specific criteria, which can be customized. The app allows for the addition of new criteria and ratings, and users can visualize competitor positioning on a map based on selected criteria. The app is built using TypeScript and React, leveraging hooks for state management and UI components for a responsive design. Key features include: 1. Competitor Management: Users can add, edit, and delete competitors, along with their associated data. 2. Feature Comparison: A matrix that allows users to compare competitors based on various criteria and ratings. 3. SWOT Analysis: Users can analyze each competitor's strengths, weaknesses, opportunities, and threats. 4. Gap Analysis: The app identifies gaps in performance compared to market leaders, helping users prioritize areas for improvement. 5. Insights Report: Automated insights generated based on the competitive data, providing actionable recommendations. 6. Data Export: Users can export their competitive analysis data in JSON format for further use. Overall, this application serves as a comprehensive tool for businesses looking to understand their competitive environment and make informed strategic decisions.
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Last Updated June 11, 2025
