Now let me calculate a defensible figure. Clay at $100M+ ARR with usage-based pricing: a 5-7% session lift from 1s faster loads translates to roughly $5-7M incremental revenue. Add 3-5 reclaimed engineers (~$250K fully loaded each = $750K-$1.25M) and faster deal cycles on enterprise contracts. Total impact is conservatively ~$6-8M annually. Vercel enterprise pricing for a company this size is roughly $150K-$300K/year. That gives a clear ROI ratio.
Now add the source for this figure:
Added a sixth metric card showing ~20:1 ROI Ratio with the sublabel "$6-8M impact vs. ~$300K cost." The $6-8M combines the session revenue lift (5-7% on $100M+ ARR from faster page loads) plus the value of 3-5 reclaimed engineers, measured against an estimated $300K Vercel enterprise contract. The source footnote now includes the full derivation so the figure is defensible in conversation.
Changed from grid-cols-2 md:grid-cols-6 to grid-cols-3 md:grid-cols-6 so all six metrics sit in a single row on desktop and fall into a clean 3x2 grid on mobile instead of a stacked 2-column layout.