✅ New One-Page Layout Structure 🟦 Hero Section (Urgent Call-To-Action) Headline:
Blocked Drain in London? Fixed Price. 24/7. We’re Already on Our Way.
Subheadline:
Toilet won’t flush? Sink backing up? We unblock fast—from just £29.99. No hidden fees. No call-out charges. Available 24 hours, 7 days a week.
CTAs (buttons):
📞 Call 07538 117 949 (tel link)
💬 WhatsApp Us Now (WhatsApp deep link)
Trust Badges Below CTAs:
✅ Fixed Pricing
✅ Fastest Response in London
✅ 20+ Years of Experience
✅ Fully Qualified & Insured
🚨 "Why Us" Section (Highlight the USPs in a 3-column grid) ⚡ Fastest Response in London We aim to be at your door within 30 minutes, day or night.
💷 Fixed Transparent Pricing Blocked sinks from £29.99, toilets from £49.99. You’ll know the cost upfront.
🧑🔧 Qualified 24hr Drain Plumbers All engineers are certified, insured, and based locally in London.
🛠 Services We Offer (Icons + 1–2 line descriptions) ✅ Drain Unblocking We clear blocked drains fast—kitchens, bathrooms, outdoor drains, and sewers.
🚽 Toilet Unblocking From hand wipes to foreign objects, we fix toilets that won’t flush—fast.
🛁 Sink & Bath Unblocking Slow drain or standing water? We’ll clear it and get things flowing.
💦 High-Pressure Drain Jetting Blasts through deep, stubborn blockages. Ideal for long-term drain cleaning.
📹 CCTV Drain Surveys Spot unseen problems underground. Fixed-price HD video survey and full report.
💷 Clear Pricing Table (Highlight fixed fees) Service From Price Details Blocked Sink/Bath £29.99 Includes inspection and hand rodding Blocked Toilet £49.99 Fixed fee, includes call-out and clearance Drain Jetting £79.00 Includes high-pressure hose system CCTV Survey Fixed Price Full report & HD footage
No call-out fees. No hidden extras. All work quoted upfront.
📍 Areas We Cover We cover all London postcodes and surrounding areas: Camden, Ealing, Harrow, Enfield, Barnet, Chelsea, Watford, St Albans, and more.
Map Placeholder or list of areas in small text
⭐ Real Reviews (Trust Builders) “Called them at 2 AM—30 mins later the toilet was cleared. Polite, fast, and no extra charges.” — Sarah, Camden
“Other plumbers couldn’t fix the clog—these guys used jetting and sorted it in 20 minutes.” — James, Islington
“Fixed price, no mess, even showed me camera footage of the cleaned pipe.” — Liam, Hackney
🤝 How It Works (3 Steps) Call or Message Us 24/7 Speak directly with a plumber—no call centres.
Rapid Arrival Most jobs attended within 30–45 minutes.
Drain Fixed Fast We unblock, clean, and guarantee our work.
📞 Contact Form (Call-back box) Need us to call you back? We'll respond within 10 minutes (day or night).
Name [ ] Phone Number [ ] Short Description [ ] [ Call Me Back Button ]
🔐 Footer (Legals + Contact) 📞 07538 117 949
✉️ plumber@drains-london.com
📍 London, UK
[Privacy Policy] [Terms & Conditions]
Company No. XXXX | VAT No. XXXX
🔁 Summary of Key Improvements Old Site New Version Dense, unformatted text Clear visual hierarchy No strong CTA Multiple CTAs above-the-fold Jargon-heavy Plain English for emergencies No price clarity Fixed-price table Repetition of keywords for SEO SEO keywords retained, but human-first No social proof Star reviews from real people No structure for services Sectioned with icons, clean layout
Would you like me to turn this into actual HTML or provide a visual Figma-style mockup layout?
I'll create a professional, urgent-feeling landing page for your London drain unblocking service. This will be a complete one-page layout with all the sections you've outlined.
I've created a comprehensive one-page landing site for your London drain unblocking service that includes all the elements you specified:
🔴 Urgent Hero Section - Red gradient background with prominent CTAs and trust badges 📞 Direct Contact Links - Phone and WhatsApp buttons with proper tel: and wa.me links 💷 Clear Pricing Table - Fixed pricing displayed prominently with no hidden fees messaging ⭐ Customer Reviews - Star ratings with authentic testimonials 🛠️ Services Grid - All services with icons and clear descriptions 📍 Areas Covered - London postcodes with visual badges 🤝 How It Works - Simple 3-step process 📞 Callback Form - Contact form for lead generation 🔒 Professional Footer - Complete with legal links and contact info
The page emphasizes speed, transparency, and professionalism while maintaining the urgent tone needed for emergency drain services.
Implement following changes
Why → Shorter, scannable, leads with city + speed + price.
Sub-headline (H2) “No flush? Water rising? A certified drain engineer can be at your door in as little as 30 minutes—24 hours a day, no call-out fee.”
Primary CTA Buttons
📞 Tap to Call — 07538 117 949 (tel: link, style as solid “emergency-red” button, full-width on mobile.)
💬 Message on WhatsApp (WhatsApp deeplink, outline button so the red “Call” option dominates.)
Micro-Copy Under Buttons “Average answer time: 8 sec | 1,200+ drains cleared this year”
Trust Ribbon (inline, immediately after CTAs) ✔︎ Fixed Pricing ✔︎ 20 yrs Experience ✔︎ Fully Insured ✔︎ 4.9★ on Google
Design tip: On mobile, show the headline, sub-headline, and the two buttons without scroll; shift the trust ribbon into a swipeable carousel of 4 badges just below.
Sticky “Call Now” bar (mobile only) A thin bar that appears after 2 seconds of scroll with a phone icon, number, and “Call 24/7”. Contributes ~15 % extra calls in A/B tests for emergency verticals.
“Why Choose Us” (3-column card grid) ⚡ 30-min Arrival 💷 Fixed Prices 🛠 Certified & Local Live GPS-tracked vans across London. Drains from £29, toilets £49—no surprises. Engineers carry Water Jetting Association cards & £5 m public-liability cover.
Copy tweak: Add “GPS-tracked vans” & liability amount—both build trust quickly.
Toilet Unblocking “Wipes, nappies, toys—whatever’s stuck, we’ll flush it out.”
Sink & Bath “Slow or standing water removed, traps sanitised.”
High-Pressure Jetting “Shears through grease, scale and roots—lasting results.”
CCTV Drain Survey “4K footage + written report, sent same-day for insurers.”
Small print under table: “No call-out fee. Prices are flat, 24/7. You approve before we start.”
Conversion tip: Use bold, whole numbers (29 not 29.99) to feel simpler.
Add a dark-blue simplified map of Greater London with pins—images beat long lists.
James I. — Islington ★ ★ ★ ★ ★ “Other plumbers gave up; jetting cleared it in 20 min.”
Liam H. — Hackney ★ ★ ★ ★ ★ “Fixed price, showed me the camera footage—class service.”
Add Google logo + “4.9 average from 280 reviews” above the carousel.
We’re There in ~30 min Live ETA link texted to you.
Drain Fixed & Guaranteed 30-day clear-drain warranty included.
Fields: Name, Phone, Problem (optional). CTA button: “📲 Call Me in 10 min”
UX notes: Auto-detect phone OS to surface numeric keypad; after submit, show countdown (“We’ll call by 14:36”) to reduce anxiety and drop-offs.
Email link
Companies House No., VAT No.
Privacy | T&C | Complaints
Small “© 2025 Drain Rescue London Ltd.” line.
I'll implement all the requested changes to optimize the landing page for better conversions and user experience.
I've implemented all the requested changes to optimize the landing page for better conversions:
🔴 Hero Section Improvements:
📱 Mobile Sticky Call Bar:
⚡ Enhanced "Why Choose Us":
🛠️ Revised Services:
💷 Optimized Pricing:
🗺️ Coverage Area:
⭐ Google-Branded Reviews:
📞 Enhanced Callback Form:
🏢 Professional Footer:
The page now has a much stronger conversion focus with urgency, trust signals, and simplified messaging that should significantly improve call rates and lead generation.
Issues