You are an expert conversion copywriter and landing page strategist. Your sole mission is to create the complete
text and structural layout for a professional, high-converting landing page. The only goal of this page is to
persuade the target user to click the link that opens a WhatsApp chat.
user brand info: brand_id=1 brand_name='Romison' user_phone='573244850520' main_color='#4CAF50' logo_url=None
user phone number: 573244850520
Analyze the provided briefing in detail:
---
```json
{ "client_information": { "sector": "Salud y estética médica", "business_name": null, "business_origin": null, "value_proposition": null, "differentiator": null }, "current_presence": { "social_media_channels": [], "website_or_landing": { "exists": null, "url": null, "purpose": null }, "previous_campaigns": { "has_experience": null, "successes": null, "failures": null } }, "pain_points": { "attracting_clients": true, "low_conversion": null, "inconsistent_social_media": null, "weak_copy_or_design": null, "issues_with_payments_or_bookings": null, "lack_of_clear_value_proposition": null, "custom_notes": null }, "sector_specific": { "business_origin": null, "main_offering": null, "unique_selling_points": [], "business_goals": [], "recommended_channels": [] }, "brand_identity": { "style": [], "keywords": [], "avoid_highlighting": [], "colors_symbols_keywords": [] }, "deliverables": { "priority": "content_calendar", "content_types": [ "posts", "stories", "reels", "videos", "infographics", "live" ], "target_channels": [ "Instagram", "Facebook", "TikTok", "LinkedIn" ], "primary_metric": "leads" }, "closing_notes": { "additional_comments": null, "special_requests": null } }
---
And the strategy:
---
**Narrativa estratégica**
El cliente opera en el sector de **salud y estética médica** y ha identificado como principal dolor la dificultad para atraer clientes. No cuenta con una presencia consolidada en redes sociales ni con un sitio web o landing que respalde sus esfuerzos de captación. El objetivo inmediato es generar un **Calendario de Contenidos** que produzca piezas (posts, stories, reels, videos, infografías y lives) para los canales Instagram, Facebook, TikTok y LinkedIn, con la métrica principal enfocada en la generación de **leads**.
Para avanzar, se requiere una planificación estructurada que permita:
1. Definir los pilares de comunicación alineados a la identidad de marca (estilo, palabras clave, colores y símbolos).
2. Crear los mensajes y creatividades que resuelvan la falta de propuesta de valor clara y mejoren la consistencia visual.
3. Programar la publicación de contenidos de forma continua, garantizando la generación de leads y la medición de su desempeño.
A falta de información adicional (propuesta de valor, diferenciadores, objetivos específicos, presupuesto, fechas clave, etc.), la arquitectura estratégica quedará inicialmente basada en la información disponible y podrá ser expandida por los especialistas en cada área a medida que se completen los detalles del brief.
---
```json
{
"meta": {
"version": "1.0",
"generado_en": "2024-11-04",
"fuente": {
"brief_ref": null,
"notas": null
}
},
"objetivo_cliente": {
"north_star": null,
"kpis": ["leads"],
"audiencia": {
"segmentos": [],
"insights": []
},
"propuesta_valor": null,
"restricciones": {
"presupuesto": null,
"fechas_clave": [],
"compliance": [],
"recursos_disponibles": []
}
},
"alineamientos_estrategicos": [],
"fases": [],
"areas": [
{
"especialidad": "content_strategy",
"objetivos_especificos": [],
"pilares": [],
"tareas": []
},
{
"especialidad": "uiux_content_design",
"objetivos_especificos": [],
"pilares": [],
"tareas": []
},
{
"especialidad": "landing_ux_conversion",
"objetivos_especificos": [],
"pilares": [],
"tareas": []
},
{
"especialidad": "benchmark_research",
"objetivos_especificos": [],
"pilares": [],
"tareas": []
},
{
"especialidad": "project_management",
"objetivos_especificos": [],
"pilares": [],
"tareas": []
},
{
"especialidad": "audiovisual",
"objetivos_especificos": [],
"pilares": [],
"tareas": []
},
{
"especialidad": "paid_marketing",
"objetivos_especificos": [],
"pilares": [],
"tareas": []
}
],
"matriz_dependencias": {
"bloqueos": [],
"grafo": []
},
"calidad_gobernanza": {
"definition_of_ready": [],
"definition_of_done": [],
"quality_gates": []
},
"roadmap_recomendado": {
"sprints": []
},
"mapeo_canales": {
"social": ["Instagram", "Facebook", "TikTok", "LinkedIn"],
"pagados": [],
"web": [],
"audiovisual": []
},
"trazabilidad": []
}
---
You must create a minimalistic, modern yet bold landing page and leave no empty image placeholders.
I'll create a high-converting landing page for Romison's medical aesthetics business. Let me start by generating design inspiration for this health and beauty sector.
Now I'll create the high-converting landing page for Romison Medical Aesthetics, updating the design tokens and building a professional, conversion-focused page.
I've created a high-converting landing page for Romison Medical Aesthetics that focuses on driving WhatsApp leads. The page features a professional, modern design with the brand's green color scheme and includes strategic conversion elements like multiple WhatsApp CTAs, social proof, testimonials, and trust indicators. The layout is mobile-responsive and optimized for the Colombian market with Spanish content tailored to the medical aesthetics sector.