Focus App
Target Audience
Professionals
Students
Neurodivergent Individuals
Problems
We’re looking to gently introduce users who struggle with focus on tasks to ideas, concepts and tools to help them do what they plan
We’re NOT looking to help the task-oriented individual more efficiently manage their tasks.
Players in the Space
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Time Management & Scheduling
Clockwise: Optimizes team calendars by automatically scheduling meetings and focus time.
Toggl: Offers time-tracking solutions to monitor productivity.
Motion: Combines task management with calendar scheduling to prioritize work.toggl.com
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Distraction Blocking & Focus Enhancement
Cold Turkey Blocker: Provides tools to block distracting websites and applications.
Freedom: Enables users to block distractions across devices.
Focus Bear: Encourages focus through structured work sessions and breaks.en.wikipedia.org
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Gamified Focus & Motivation
Forest: Uses a virtual tree-growing mechanism to encourage users to stay off their phones.
Focus Bear: Incorporates gamification to make focusing more engaging.
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Mental Clarity
Focus@Will: Provides music tracks designed to enhance focus based on neuroscience principles. en.wikipedia.org -
Task & Goal Management
Todoist: A task management app that helps users organize and prioritize tasks.
Due: Focuses on reminders and recurring tasks to keep users on track.
Minimalist: Offers a simple interface for task management to reduce overwhelm.
Opportunity Sizing
Current market size is valued at approximately $435 million, growing at a CAGR of 6.6%
English speaking market to start, but global opportunity
Core User Flow
Home (Task breakdown)
User Enters the app with a task in mind that they want to do
User enters the home page into a chat interface or uses voice.
We generate breakdown of micro-tasks and breaks to help the user break down the tasks, and helps the user get started
List should be editable, users can edit, remove, re-order or add new tasks
Should always include a timer that puts the user into a pomodoro session with breaks. In this session it should give the user an option to block apps.
User can add additional prompts to update the task list
Ability to save, and re-load task breakdown
Timer (with app blocking)
When in the timer mode, either use timer by itself or run through the generated task list
Discover (Content curated for focus)
Search
Carousels
Focus-oriented meditations (e.g. Improve Focus collection, 7 days of focus, Finding Focus, Soundscapes, Lo-Fi Music, etc.)
Journal activities
Breathe bubbles
Recently Played
Favorites
Stats/Profile/History
Achievements List
Log off all tasks the user has completed (e.g. cleaned kitchen, prepared presentation, etc.)
Pomodoro stats
Task stats
Streaks
Subscription Model
Burning question: Is this a revenue-generating or a feeder app? And if feeder, how successful would this app be compared to UA for our other apps?
Free Experience
1 Task Breakdown per day
Timer
Discover (free content only with upsells)
Stats/Profile/History
Focus Subscription
Price competitively ($20-$40)
No limits on task breakdown barring excessive use (guardrails in place)
Timer
Discover (selection of focus-oriented content)
Bundle Subscription
Search for all Calm content from the Focus app
Access to other Calm apps
I'll help you create a Focus App that addresses the needs of professionals, students, and neurodivergent individuals who struggle with focus. Let me think through the project structure and design approach.
Focus App - Task Management and Focus Enhancement
Let me create a comprehensive Focus App that helps users break down tasks, maintain focus, and access helpful content. This app will specifically target professionals, students, and neurodivergent individuals who struggle with focusing on tasks.
Focus App Overview
I've created a comprehensive Focus App that helps users break down tasks, maintain focus, and access helpful content. The app is specifically designed for professionals, students, and neurodivergent individuals who struggle with focusing on tasks.
Key Features
- Task Breakdown - A chat interface where users can enter tasks they want to complete, and the app breaks them down into manageable micro-tasks with suggested time allocations.
- Pomodoro Timer - A customizable timer that follows the Pomodoro technique (25 minutes of focus followed by 5-minute breaks) with options to block distracting apps during focus sessions.
- Discover Section - A curated collection of focus-oriented content including meditations, music, journal prompts, and breathing exercises.
- Stats & Achievements - Detailed tracking of focus sessions, completed tasks, and achievements to motivate users and build consistent habits.
App Structure
- Home Page: Task breakdown interface with drag-and-drop task management
- Timer Page: Pomodoro timer with visual progress tracking and customizable settings
- Discover Page: Content library organized by categories with search functionality
- Stats Page: Progress tracking with charts, achievements, and task history
The app follows a subscription model with free features (limited task breakdowns, timer, basic content) and premium features (unlimited task breakdowns, app blocking, exclusive content).
The design is clean and minimalist to avoid distractions, with a calming color palette and clear typography. The app is fully responsive and works on both desktop and mobile devices.
I'll add meditation breaks to the task breakdown and rename the app to "Calm Focus". Let me implement these changes.
Calm Focus App with Meditation Breaks
I've updated the app to "Calm Focus" and integrated meditation breaks throughout the task breakdown feature. Here's what's been changed:
Key Updates
1. Meditation Breaks in Task Breakdown
- The task breakdown now automatically includes meditation breaks between tasks
- Meditation breaks are visually distinct with purple styling and a wind icon
- Users can add custom meditation breaks with the new "Add Meditation Break" button
2. Meditation Timer
- Added a dedicated "Meditation" mode to the Pomodoro timer
- Default meditation session is 10 minutes, but can be customized
3. Enhanced Meditation Content
- Added more meditation content to the Discover section
- Included quick 3-minute meditations perfect for task breaks
- Added beginner and advanced meditation options
4. Visual Improvements
- Updated the app name to "Calm Focus" throughout
- Added purple color scheme for meditation-related elements
- Improved descriptions to highlight the meditation integration
How It Works
When you enter a task in the task breakdown, the app now automatically suggests meditation breaks between key task steps. These breaks are designed to help you refresh your mind and maintain focus throughout your work session.
The meditation breaks are fully customizable - you can adjust their duration, change their description, or remove them entirely. You can also add additional meditation breaks at any point in your task list using the new "Add Meditation Break" button.
During a meditation break, you can use the dedicated meditation timer mode, which provides a focused environment for your mindfulness practice.
This integration of meditation with task management creates a more balanced approach to productivity, helping users who struggle with focus to maintain their mental clarity throughout their work sessions.
